Home Money The Business Economics VC Kara Nortman bet early on women’s sports, and now she’s creating the market
The Business Economics

VC Kara Nortman bet early on women’s sports, and now she’s creating the market

VC Kara Nortman bet early on women’s sports, and now she’s creating the market thumbnail

VC Kara Nortman bet early on women’s sports, and now she’s creating the market

As women’s sports enters what feels like a sustained boom period — the Golden State Valkyries just played their first WNBA next season, the NWSL is expanding, media rights deals are growing — Nortman remains cautiously optimistic about whether this moment will prove different from past surges in interest.

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